OUR PURPOSE IS TO IMPROVE PEOPLE'S LIVES WITH EVERY CANNABIS PRODUCT, SERVICE, OR EXPERIENCE WE PROVIDE.
CORE VALUES
INTEGRITY
We have absolute integrity; we do the right thing in all aspects of our business. We use integrity as the baseline for all decisions made within our company.
ACCOUNTABILITY
We are accountable to our employee’s growth, customers’ experience, stakeholders, and partners. We hold ourselves to the highest of standards because if we don’t, who will. We own our mistakes because we see it as an opportunity to learn.
PASSIONATE
We are passionate and motivated to help our communities grow in a positive direction. We are committed to bridging the gap between culture and business.
HUMBLE
We are confidently humble. We never talk poorly about our competitors, but instead talk about what makes us special. We never brag, but instead stand proud and vocalize the passion we have for what we do, who we do it with, and who we do it for.
CELEBRATE
We celebrate who we are, where we have come from, and where we are going. We put our head down and work hard, but never forget to celebrate our small wins and successes.
INNOVATIVE
We are Innovative, always challenging the status quo, improving at all levels of the business. We do not play it safe; we do not do what everyone else is doing, we are here to stand out by creating unique, consistent, highest quality products and experiences.